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Bleach London

Bleach London Permanent Hair Dye Kit, Vivid Red

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Product is rated SkinSAFE 82

Product is 82% free of the top 11 most common allergens, as determined by Mayo Clinic Research

SkinSAFE 82
Learn More About SkinSAFE Ratings
Reviewed Ingredient information last updated on Jun 15, 2026 by SkinSAFE Team

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Product is rated SkinSAFE 82

Product is 82% free of the top 11 most common allergens, as determined by Mayo Clinic Research

SkinSAFE 82
Learn More About SkinSAFE Ratings
Reviewed Ingredient information last updated on Jun 15, 2026 by SkinSAFE Team

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How Safe is It?

Product Is
82 SkinSAFE 82 Teen SAFE Talc Free Paraben Free Lanolin Free Topical Antibiotic Free MCI/MI Free Nickel Free Gluten Free Soy Free SLS Free
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Ingredients

Ammonium Hydroxide AQUA (WATER) Basic Red 51 Basic Yellow 87 (CI 11087) Ceteareth-6 Cetearyl Alcohol Ceteth-2 Cetrimonium chloride Cocamide MEA Dipropylene Glycol EDTA Ethanolamine Geraniol Guar Hydroxypropyltrimonium Chloride Helianthus Annuus (Sunflower) Seed Extract Hexyl Cinnamal Hydrogen Peroxide Hydrolyzed Rhodophyceae Extract Lactic Acid Lauryl Pyrrolidone Limonene Linalool Oleyl Erucate Paraffinum Liquidum (Mineral Oil) Parfum (Fragrance) phosphoric acid Polysorbate 80 Propylene Glycol Salicylic Acid Sodium Benzoate Steareth-20 Tetrasodium Etidronate Trisodium EDTA
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Description

Transform your hair to a vivid red shade that’s full of shine. The Go Brighter formula pairs salon-quality pigments with a low level developer to gently colour and blend greys without creating unnecessary damage.

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